Nike’s “Dot Swoosh” platform arrives
Footwear and apparel giant Nike has unveiled its latest foray into the non-fungible token (NFT) and Metaverse space with the launch of an NFT marketplace named “.Swoosh”
While .Swoosh is still in beta, Nike has announced that its “first digital collection” is set to launch on the web3 platform in 2023, with the rest of 2022 dedicated to platform and base growth. of users.
✅ About .SWOOSH ♂️
.SWOOSH is a platform for @Nikethe virtual creations of , to make them more accessible and to embark the next millions in the wonderful world of web3 and digital assets.
— ycxcRTFKT (@ycxcRTFKT) November 14, 2022
Among the “virtual creations” that will be available next year are digital sneakers, clothing, accessories and other collectibles. Additionally, some will unlock perks such as access to real products and events.
After the first collection deposit, members can participate in a community challenge to win the opportunity to co-create a virtual product with Nike.
According to Nike, challenge winners can earn an undisclosed amount of royalties from the virtual product they help co-create.
Ron Faris, managing director of Nike Virtual Studios, said .Swoosh provides a “gateway to a new digital arena”, while Nike’s Twitter post said the platform would help “onboard the next million” into the world. “wonderful world of web3 and digital”. assets.”
“We are shaping a market of the future with an accessible platform for those curious about web3”, he added.
In 2021, Nike entered the Metaverse game through the acquisition of virtual sneaker and collectibles brand RTFKT. He also launched the virtual world Nikeland.
.SWOOSH uses similar tools and technologies but all three are different projects for the company.
Steve Jobs NFT sandals go under the hammer
A one-of-a-kind non-fungible token (NFT) of the Birkenstocks sandals worn by Apple co-founder Steve Jobs at various times in his life has sold for $218,750 at auction.
Julien’s Auctions held the auction from November 11-13, with a total of 19 people trying to claim the shoes with bids ranging from $15,000 to $175,000.
The deal included an NFT with a 360° digital representation of Steve Jobs’ sandals that was minted on the Polygon blockchain.
The NFT is a 1-on-1 edition and included the physical sandals, complete with “Steve Jobs’ footprints.” It also came with a hard case for storage and transport and a book by Jean Pigozzi titled “The 213 Most Important Men in My Life”.
Initially, the sandals and NFT were expected to fetch between $60,000 and $80,000, but after 19 bids, the sandals ended up costing $218,750. The new owner of the NFT sandal has not been publicly disclosed.
Jobs and Steve Wozniak co-founded Apple in 1976. Jobs died of pancreatic cancer in 2011.
The first airport metaverse takes off in India
Bangalore International Airport has launched Metaport, a metaverse airport built on the Polygon blockchain.
Hello flyers ✈️ @BLRAirport spear #Metaportthe first airport metaverse exclusively #onPolygon to highlight Terminal T2.
Discover the phygital world of
Welcome to the future powered by #Polygon, @AWS & @Intel pic.twitter.com/9ESUoIvplm
— Polygon – MATIC (@0xPolygon) November 12, 2022
Inaugurated by Indian Prime Minister Narendra Modi on November 11, the metaverse features a virtual reproduction of Bangalore International Airport’s Terminal 2 and allows users to network with other travelers, access entertainment and go shopping. shopping in the digital space.
Arpit Sharma, vice president of enterprises at Polygon, posted a video of Metaport in action on Nov. 12.
BLR Metaport powered by @0xPolygon, @awscloud, @intel, @BLRAirport is live today! Super proud!
Bangalore leads the way – @Tejasvi_Surya
Congratulations to the amazing leaders and team@HariMarar @sandeepnailwal @kamakshi_taneja @nikilv @kanishkaagiwal https://t.co/5X9BBLOUIL pic.twitter.com/VgTomeNBxz
— Arpit (@Arp_it1) November 12, 2022
In the video, a user logs into the Metaverse Airport, customizes their avatar’s appearance and clothing, and then walks around the virtual space.
The avatar interacts with several other users through text chat, participates in an art tour, and has the option to purchase digital items before a boarding call prompts the user to leave the metaverse .
The project is the result of a joint venture between Bangalore International Airport, Polygon, Intel and Amazon Web Services and is called the world’s first metaverse airport by its creators.
2022 FIFA World Cup NFTs kick off
The 2022 FIFA World Cup is fast approaching its November 20 kick-off in Qatar and in the aftermath, several companies have released NFT collections and announced Web3 games for the event.
Sportswear maker Adidas released a promotional trailer for the World Cup on November 14 featuring its Bored Ape Yacht Club (BAYC) character, Indigo Herz, alongside Lionel Messi and other players.
catching our family reunion throughout the world cup #Nothing is impossible pic.twitter.com/UCNG2WBnLg
—adidas (@adidas) November 14, 2022
Herz was on a box of “Indigoooooals” cereal.
The footwear giant purchased Indigo Herz, or BAYC #8774, on September 17, 2021 for 46 Ether – worth around $58,500 at the time.
Yuga Labs grants holders all intellectual property rights to use the characters for commercial purposes.
Related: Wuhan omits NFTs from metaverse plan amid regulatory uncertainty in China
Earlier this month, major credit card company Visa auctioned off five football-themed NFTs on November 1, featuring the World Cup goals of famous players. The auction ran until November 8, with all proceeds going to a UK-based charity.
The payment company is also offering fans the opportunity to create their own NFTs on a digital pitch during the FIFA Fan Festival, which will be launched during the World Cup.
On October 14, Budweiser partnered with FIFA to release a collection of live NFT scoreboards called Budverse X World Cup.
According to OpenSea’s description, once users create their World Cup squad, the NFT will track and track progress throughout the FIFA World Cup.
Meanwhile, FIFA announced on November 9 that it will offer at least four Web 3.0 games for fans to play during the World Cup.
More exciting news:
NFT Marketplace OpenSea has announced that it will continue to charge royalties on all collections going forward, following an outcry from creators for considering otherwise.
Web3 technology has opened up a whole new frontier for musicians, but the head of intellectual property for metaverse platform Animal Concerts says bringing in someone like Snoop who’s active in space is very different from “artists who generally don’t follow the Web3 ecosystem. ”
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