How Chevrolet, Hublot, Peacock and Samsung added Snapchat to their World Cup marketing mix

How Chevrolet, Hublot, Peacock and Samsung added Snapchat to their World Cup marketing mix

Snap Inc. dons its kit for the FIFA World Cup Qatar 2022 as several major advertisers in the United States incorporate Snapchat into their marketing plans. Chevrolet will launch a First Lens campaign on Nov. 25, meaning its Lens is the first camera ad experience a Snapchatter sees in Lens Carousel on any given day, …

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